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Today's picks include an AXA policy change, a long noodle from Haraku Ramen Halal and a heartwarming McDonald's Dubai campaign. From the consultants leading them to the incumbents, everything you need to know. College athletes can create organic experiences that arenât for sale as ad buys. C-suite executives are the
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What legacy brands get wrong about timelessness and how to fix it
4+ mon, 2+ week ago (49+ words) Ad Age What legacy brands get wrong about timelessness and how to fix it The AI giants are advertising and building marketing teams to see who can emerge as the leader in a space that still needs defining....