5+ day, 5+ hour ago   (994+ words) What was the brief, and what did you want people to think or feel about National Tiles after seeing this? Brigitte Bayard, Head of Strategy, Sunday Gravy: National Tiles was famous for its promotions and iconic radio ads, but less…...

6+ day, 15+ hour ago   (207+ words) Campaign Brief Iconic Australian garage door brand B&D has appointed It’s Friday to develop a new campaign, set to launch in the coming weeks. The project will see It’s Friday work with B&D to bring a fresh creative…...

1+ week, 6+ day ago   (376+ words) Directed by Steve Ayson, the launch film tells the story of an Italian Nonna who is thrust into coaching her grandson’s basketball team after the regular coach drops out before a semi-final. Despite having little basketball knowledge and standing barely…...

2+ week, 5+ day ago   (504+ words) 1. Give us the elevator pitch – who are you and what do you do? We are a direct to source, trans-Tasman creative company that points disarmingly senior talent at your business problems. At ABEL we’re in it for the long haul…...

3+ week, 2+ day ago   (354+ words) Campaign Brief Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a top international creative director or team. This week’s best film is Uber’s ‘Zwiebellook’ via Serviceplan, Germany. The film was…...

3+ week, 4+ day ago   (283+ words) They say looks aren’t everything. But when it comes to our pets, they kind of are. Looking for shiny fur, clear eyes, strong nails, and good skin from our precious fur babies isn’t about vanity, they’re the visible markers of…...

3+ week, 5+ day ago   (315+ words) The new multi-year agreement builds on the 15+ year relationship with Carat (now dentsu) and sees TAG leading creative, social and production; Dentsu Creative Public Relations (DCPR) leading public relations; and Dentsu Digital (DDO) leading digital, operating as a single integrated…...