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Campaign Brief Asia

Campaign Brief Asia Ogilvy India, as a part of WPP Open X, has created the new ‘Coke Zero Auditions’ campaign playing off a univ… Register for Free and receive the Campaign Brief Daily Bulletin. Type your email address in the space below. Harsh Kapadia has been appointed as Grey India’s new Chief Creative Officer, join

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News

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campaignbriefasia.com > 09/14/2026 > tony-and-co-op-play-team-up-to-turn-interoperability-into-a-playable-game

Tony& and Co-Op Play team up to turn interoperability into a playable game – Campaign Brief Asia

8+ hour, 45+ min ago   (192+ words) Launching not just as a short video, but as an actual web-based game (challengers welcome!) the project takes audiences through an evolving game world that demonstrates how Co-Op Play’s different creative gaming capabilities connect to form one ecosystem. The experience…...

Campaign Brief Asia
campaignbriefasia.com > 09/08/2026 > gigil-philippines-publicis-thailand-bbdo-guerrero-philippines-lepub-singapore-and-dentsu-inc-tokyo-win-gold-at-2026-gerety-awards

GIGIL Philippines, Publicis Thailand, BBDO Guerrero Philippines, LePub Singapore and Dentsu Inc. Tokyo win Gold at 2026 Gerety Awards

5+ day, 23+ hour ago   (322+ words) The jury agreed on having three outstanding campaigns rewarded with a Grand Prix this year: No Project without Drama, The Count and The KitKat Heist that wins twice. VML UK’s ‘The KitKat Heist‘ for KitKat won two Grand Prix this…...

Campaign Brief Asia
campaignbriefasia.com > 09/08/2026 > lia-creative-liaisons-2026-to-bring-130-young-creatives-from-around-the-globe-to-las-vegas

LIA Creative LIAisons 2026 to bring 130 Young Creatives from around the globe to Las Vegas

6+ day, 7+ hour ago   (353+ words) Tara McKenty, Chief Creative Officer, AKQA AU/NZ, said: “LIA is the first festival to invest in creative talent. 130 young creatives in a room together, staying together, seeing some of the best creative minds speaking. It’s almost like a mini…...

Campaign Brief Asia
campaignbriefasia.com > 09/08/2026 > muma-malaysia-puts-human-craft-at-the-heart-of-one-asia-2026-where-taste-matters-campaign

Muma Malaysia puts human craft at the heart of ONE Asia 2026 ‘Where Taste Matters’ campaign

6+ day, 7+ hour ago   (359+ words) The judging will take place at The Majestic Kuala Lumpur, with DirectorThinkTank as exclusive judging sponsor, followed by a student masterclass with Level Up on October 20. For its 2026 call-for-entry campaign, Muma Malaysia has put the spotlight firmly on human creativity…...

Campaign Brief Asia
campaignbriefasia.com > 09/07/2026 > lennon-group-lunchbox-win-top-prize-at-kidlat-awards-for-groundbreaking-grindr-movie-tour

Lennon Group + Lunchbox win top prize at Kidlat Awards for Groundbreaking Grindr Movie Tour

1+ week, 3+ hour ago   (373+ words) Created for a film without big stars or a big marketing budget, Some Nights I Feel Like Doing a Grindr Movie Tour also picked up Gold for Most Creative Marketing Stunt, Silver for Most Creative Influencer & Endorsement Marketing and Bronze…...

Campaign Brief Asia
campaignbriefasia.com > 09/02/2026 > the-shout-group-brings-polident-max-hold-gum-protect-to-malaysia-and-singapore

THE SHOUT GROUP brings Polident Max Hold & Gum Protect to Malaysia and Singapore

1+ week, 5+ day ago   (309+ words) Building on Polident’s global campaign, “If your mouth could talk, it would ask for Polident”, THE SHOUT GROUP was tasked with creating a campaign that would speak to local audiences, incorporating culturally familiar settings, food and talent to make the…...

Campaign Brief Asia
campaignbriefasia.com > 09/02/2026 > bestads-best-of-the-week-reviewed-by-thasorn-pete-boonyanate-cco-ogilvy-thailand

Bestads Best of the Week Reviewed by Thasorn ‘Pete’ Boonyanate, CCO, Ogilvy Thailand

1+ week, 5+ day ago   (227+ words) Winner: Ford ‘Water – Ford Explorer Platinium‘. I’m a fan of smart, simple and stunt print. It took me a while to understand it and it’s connected me. Then it made me think I want to see the whole picture of…...

Campaign Brief Asia
campaignbriefasia.com > 09/01/2026 > boomerang-awards-2026-extends-final-entry-deadline-to-september-7

Boomerang Awards 2026 extends final entry deadline to September 7

1+ week, 6+ day ago   (188+ words) Campaign Brief Asia The Boomerang Awards 2026 has extended its final entry deadline to September 7, giving brands, agencies, creators, technologists, platforms, and publishers across Southeast Asia one more week to bring their strongest digital work into play. Keeping in mind still…...

Campaign Brief Asia
campaignbriefasia.com > 08/26/2026 > bestads-best-of-the-week-reviewed-by-thamakorn-ruchakityanon-ecd-sour-bangkok

Bestads Best of the Week Reviewed by Thamakorn Ruchakityanon, ECD, SOUR Bangkok

2+ week, 5+ day ago   (365+ words) This week’s guest judge is Thamakorn Ruchakityanon, Executive Creative Director at SOUR Bangkok. BEST TV Winner: JCPenney ‘Retail Rejuvenation‘. Personally, I still love films with a touch of satire-the kind that makes you smile-so this was my favourite of the…...

Campaign Brief Asia
campaignbriefasia.com > 08/21/2026 > boomerang-awards-2026-unveils-jury-presidents-as-awards-expand-across-southeast-asia

Boomerang Awards 2026 unveils Jury Presidents as awards expand across Southeast Asia

3+ week, 3+ day ago   (184+ words) A New Regional Benchmark for Digital Innovation For 2026, the Boomerang Awards expands beyond the Philippines and opens its doors to work from across Southeast Asia. Adding to this regional evolution is the strong partnership with The One Club for Creativity,…...