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Latest News from Global Drinks Intel edit News Global Drinks Intel primed to go daily The daily newsletter service kicks off on Monday 3 February. 27 January 2025 2 Min Read edit News – Appointment Willamette Valley Vineyards seeks ‘additional horsepower of a new CEO’ ‘After more than 40 years at Willamette and at 71 [
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News
MGP Ingredients moves into consumer brands with bourbon launch
3+ day, 11+ hour ago (242+ words) ‘We’ve been making whiskey and spirits that others have proudly put their names on for decades.’ American-whiskey producer MGP Ingredients has announced its first move into consumer-facing brands with the launch of MGP Distillery. The inaugural release under the new…...
Sustainability Matters with Tequila Komos partner & co-CEO Richard Betts
3+ day, 15+ hour ago (322+ words) ‘Doing the right thing should be enough, but if a company needs more incentive, then there it is – consumers care.’ Which recent ESG initiative or improvement are you most proud of? We’re expanding our initiative from the Komos Foundation to…...
Global Drinks Intel Magazine??? September 2026
3+ day, 18+ hour ago (224+ words) Global Drinks Intel Magazine – September 2026 Global Drinks Intel In the September issue of Global Drinks Intel magazine: - In this global travel retail special, we preview the TFWA World Exhibition & Conference, which kicks off in Cannes on Sunday 27 September - Our category…...
Diageo gives Sabrina Carpenter creative licence for limited-edition Johnnie Walker pack
4+ day, 11+ hour ago (130+ words) Carpenter signed a “multi-year” collaboration deal with Diageo for Johnnie Walker last year. Diageo has unveiled a limited-edition bottle for Johnnie Walker scotch whisky’s Black Label extension designed by US singer Sabrina Carpenter. Marketing assets for the pack include references…...
R??my Cointreau names new Netherlands distributor
4+ day, 11+ hour ago (347+ words) Rémy Cointreau names new Netherlands distributor Global Drinks Intel - Description The website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time. - Description WordPress sets this cookie when a user interacts…...
How brand owners can game AI to secure consumers??? beverage of choice??? Comment
4+ day, 13+ hour ago (141+ words) How brand owners can game AI to secure consumers’ beverage of choice – Comment Global Drinks Intel The drinks industry has spent decades trying to influence one decision-maker: the consumer. Brands have fought for eye-level shelf space, memorable advertising and cultural…...
'Competition in RTD innovation domestically has been intense for around 20 years' - Kirin Brewery Co's executive officer of overseas, Kosuke Fujishima, speaks to Global Drinks Intel
5+ day, 11+ hour ago (152+ words) Global Drinks Intel Kosuke Fujishima has one of the broadest remits of any executive to be interviewed by Global Drinks Intel. Earlier this month, the executive officer for overseas operations at Kirin Brewery Co gave editor Olly Wehring a crash…...
Diageo to lay off 305 in North America headquarters
1+ week, 4+ day ago (264+ words) ‘We understand that this is a difficult time for colleagues, and we remain committed to supporting everyone through these changes.’ Just over 300 employees in Diageo’s North America division are set to lose their jobs as part of the drinks major’s…...
Bacardi unveils latest US Open activity for Grey Goose??? video
1+ week, 4+ day ago (185+ words) Grey Goose has sponsored the US Open Tennis Championships for 20 years. Bacardi has recruited US professional basketballer Josh Hart to front the latest campaign for Grey Goose vodka mark under its 20-year sponsorship of the US Open Tennis Championships. The…...
Lighter and lighter - Where is the limit for glass packaging? - ESG
2+ week, 3+ day ago (652+ words) For brand owners, reducing glass weight seems an obvious method of cutting CO2 emissions. But there’s much more to it than just making thinner bottles. It is a testament to the beverage alcohol industry that barely a week goes by without…...