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News

EMARKETER
emarketer.com > content > ai-improves-ad-performance-marketers-still-hesitate-trust-its-advice

AI improves ad performance, but marketers still hesitate to trust its advice

2+ week, 5+ day ago   (146+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. The news: Marketers are reluctant to hand high-stakes decisions over to AI despite their near universal adoption of AI tools, per StackAdapt’s “The AI Delegation Gap…...

EMARKETER
emarketer.com > content > ai-visibility-index-household-cleaning-product-movers-leaders

AI Visibility Index: Household and Cleaning Product Movers and Leaders

3+ week, 1+ day ago   (460+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Seventh Generation was the clear industry front-runner, though its lead over Clorox narrowed. It ranked No. 1 overall with a 28% mention rate, down from 32% in June. Still,…...