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MARKETECH APAC is a marketing-centric media company focusing in the Asia Pacific that aims to create an ecosystem for all marketing industry stakeholders.
- 921articles · 365d
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- Oct 27, 2025earliest in window
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News
Rainbow taps Hanshow, Lingzhi for Store Digital Twin supermarket in Shenzhen
3+ day, 21+ hour ago (307+ words) Shenzhen, China – Chinese omnichannel retailer Rainbow has opened an upgraded supermarket in Shenzhen’s Nanshan District, marking the company’s first implementation of Store Digital Twin technology in a live retail setting. The store, developed with Hanshow and Rainbow’s technology partnered with…...
Spritzer adds sound to its???Flow With Joy??? brand refresh with Sonic Lobby
3+ day, 21+ hour ago (332+ words) Kuala Lumpur, Malaysia — Spritzer is extending its “Flow With Joy” brand refresh into sound with its first sonic logo, created with Malaysian audio branding agency Sonic Lobby Studios to give the brand a recognisable audio identity across its marketing. Designed…...
foodpanda brings food delivery to ChatGPT and Claude with new AI plug-in
3+ day, 23+ hour ago (348+ words) Singapore — foodpanda is bringing food delivery into AI conversations with a new plug-in for ChatGPT and Claude, allowing users to discover restaurants, plan meals and find food options directly through the AI platforms. Positioned as the first food delivery plug-in…...
Being Juice unveils refreshed identity, upgraded app to make wellness more accessible
4+ day, 22+ hour ago (454+ words) Kuala Lumpur, Malaysia — Being Juice has refreshed its brand identity as it evolves from a juice retailer into an everyday wellness brand, with a new look and upgraded mobile app designed to make healthier choices more accessible and convenient for…...
Truecaller launches Post-Call Actions to simplify follow-ups after business calls
5+ day, 4+ hour ago (235+ words) marketech apac Truecaller launches Post-Call Actions to simplify follow-ups after business calls Bengaluru, India – Truecaller has launched Post-Call Actions, a new feature that allows consumers to complete follow-up tasks after verified business calls without leaving the platform. Initially rolling out…...
Wondrlab launches WondrAgents to bring agentic AI to influencer marketing
5+ day, 21+ hour ago (195+ words) marketech apac Wondrlab launches WondrAgents to bring agentic AI to influencer marketing India – Wondrlab has launched WondrAgents, a unified agentic operating system for end-to-end influencer marketing, powering its SaaS platforms OPA and Opportune. The platform uses seven specialised AI agents…...
Beyond A/B Testing: How AI is Redefining Digital Experience Optimization
2+ week, 2+ day ago (160+ words) marketech apac Beyond A/B Testing: How AI is Redefining Digital Experience Optimization Explore how brands are moving beyond traditional A/B testing to unlock deeper customer insights through AI-powered behavioural intelligence. Join us at Grand Hyatt Manila, Philippines on…...
MARKETECH APAC Early.Partners launches KYC to help D2C brands understand the ‘why’ behind customer behaviour Platforms -
1+ week, 3+ day ago (349+ words) India — Early.Partners has launched KYC (Know Your Customer), a three-week customer research sprint designed to help Direct-to-Consumer (D2C) brands understand the motivations behind customer behaviour and turn those insights into stronger brand and growth decisions. The new offering is aimed…...
LAVA taps SW Network to drive AGNI 4N???s UK market entry
1+ week, 3+ day ago (210+ words) New Delhi, India — LAVA has partnered with SW Network to support the Indian smartphone brand’s expansion into the UK with the launch of its AGNI 4N, using a creator-led campaign to introduce the brand to British consumers. The campaign aims to…...
Microsoft appoints Caroline Foo as PH Country General Manager
1+ week, 3+ day ago (194+ words) marketech apac Microsoft appoints Caroline Foo as PH Country General Manager Philippines — Microsoft has appointed Caroline Foo, Country General Manager at Microsoft Philippines, to lead its business in the Philippines, with a focus on accelerating AI and cloud adoption across…...