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News


mediapost.com > publications > article > 417635 > deutsch-wins-rippling-global-media-account.html

Deutsch Wins Rippling Global Media Account

1+ week, 3+ day ago   (214+ words) Deutsch has a new account: leading global paid media strategy, planning and buying for Rippling, the AI-native workforce management platform. Convergence estimates digital media spend at $15 million. The platform unifies HR, IT, finance and payroll into a single data layer....


mediapost.com > publications > article > 417086 > stanley-1913-taps-born-social-to-produce-social-c.html

Stanley 1913 Taps Born Social To Produce Social, Creative Strategy

1+ mon, 3+ day ago   (307+ words) Stanley 1913, known for its insulated tumblers, mugs, bottles and lunch boxes, selected Born Social as its first global social and social production agency of record. The account was won after a competitive pitch. The agency's remit, led by its U.S. team,…...


mediapost.com > publications > article > 415987 > tiktok-unveils-ai-ad-agent-dentsu-integration-cu.html

TikTok Unveils AI Ad Agent, Dentsu Integration, Custom Creator Networks

2+ mon, 3+ week ago   (267+ words) Like recent announcements from Pinterest and Snapchat, TikTok is introducing its own AI agent for advertisers. With its “Symphony Agent,” TikTok is attempting to merge advertisers’ campaign objectives with AI-powered insights from the app's leading content and trends in order…...