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Discover the latest creative marketing and advertising news. Muse by Clios is the premier news site covering creativity in advertising and beyond.
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News
Propellerhead’s Aidan Tanner Got His Big Break When He Cold-Emailed Will Smith | Muse by Clios
2+ day, 19+ hour ago (368+ words) Aidan Tanner is a Canadian filmmaker, director and the founder of Propellerhead, an L.A.-based social content studio. We spent a few minutes with Aidan to learn more about his background, inspirations and how horror films sparked his passion for the…...
NYC Exhibition Explores the Cultural Impact of ‘Peanuts’ Through Fashion, Sports and Music | Muse by Clios
1+ week, 3+ day ago (481+ words) New York will be buzzing all month with Fashion Week, the U.S. Open—and “Snoopy In Style NYC,” hosted by Peanuts Worldwide. The show celebrating the iconic comic strip and media franchise was timed to coincide with the other two events....
How Jennifer Fife of Havas’ Art of Sound Builds a Sonic Universe for Brands | Muse by Clios
1+ week, 4+ day ago (309+ words) She also loves seeing brands engage with sound as the primary driver of creative campaigns, particularly on social media. “The line between marketing and entertainment continues to blur. And why shouldn’t it? We’re immersed in marketing whether we like it…...
9/11 Message With Pete Davidson Sounds the Call for Unity | Muse by Clios
1+ week, 5+ day ago (570+ words) To commemorate the 25th anniversary of one of the darkest days in U.S. history, 9/11 Day is sending out a call for unity. The nonprofit has launched “UNIITE for Good,” an integrated campaign that asks individuals to pledge good deeds for this year’s…...
‘Be Yourself’ and Other Life Lessons From the ‘Queen of Country’ | Muse by Clios
2+ week, 3+ day ago (583+ words) I am heartbroken by the death of Dolly Parton. I grew up listening to her music with my grandparents (yes, we even watched her on Hee Haw!). I loved her voice and her songs. As I got older, I came…...
Apple’s Mac Mini Springs to Life Through Handcrafted Claymation | Muse by Clios
2+ week, 3+ day ago (187+ words) Apple pumps up the Mac Mini to the max in a rollicking film that uses old-school creativity—namely, handcrafted claymation—to vividly illustrate the scope of the product’s functionality. We watch the compact desktop unit morph into a robot, rocket…...
DoorDash Reframes Its Pitch, With Artful Storytelling That Puts Parents in the Picture | Muse by Clios
3+ week, 1+ day ago (273+ words) Say cheese! (Or whatever you ordered). “We were inspired by pictures parents upload to social media,” Ale Juli, group creative lead at DoorDash, tells Muse. “These are usually chaotic. And we started asking ourselves what might be going on behind…...
Brief Encounter: NFLers Prowl the Catwalk for Tommy John | Muse by Clios
3+ week, 2+ day ago (452+ words) Strut one! Strut two! NFL offensive linemen Landon Dickerson, Ted Karras and Tristan Wirfs strip down to their Tommy John underpants for a high-fashion runway spoof developed by the brand’s in-house team and director Colton Underwood (a former pro player…...
Liquid Death and Garage Beer Made a Musical About Pee. So, You’re in for a Treat? | Muse by Clios
3+ week, 4+ day ago (530+ words) Any commercial that opens with Jason Kelce relieving himself into a jar is bound to be something special. But then he breaks into song, and the absurdity overflows. The spot represents the first collab from Liquid Death and Garage Beer…...
How IYO’s Isaac Yowman Became a Master of Sound and Vision | Muse by Clios
4+ week, 14+ hour ago (613+ words) Isaac Yowman’s love for compelling narratives and music—the main drivers of his long and varied career—inform a short film that celebrates Andre Johnson, the first Houston Texans player inducted into the Pro Football Hall of Fame. Yowman served…...