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News
Nutrition specialist Glanbia moves into non-alc beer with ChampionSips
2+ day, 13+ hour ago (207+ words) ‘We’re constantly looking at how consumers’ needs and routines are evolving and where we can create something new.’ The American pilsner-style beer, which contains 10g of added protein, has been brewed in partnership with Wisconsin Brewing Co. The limited-edition SKU is…...
Coca-Cola brings innovation back with new strategy
2+ day, 19+ hour ago (872+ words) The Coca-Cola Co is bringing innovation back as a key growth driver after severely pruning its portfolio and focusing on supply-chain efficiency during the pandemic, but this time it wants more precision and less complexity. Rather than return to the…...
Olipop launches limited-edition Caramel Apple prebiotic soda
2+ day, 19+ hour ago (187+ words) Prebiotic soda brand Olipop has launched a limited-edition Caramel Apple flavour, combining buttery caramel and tart green apple with the brand’s high-fibre formulation. Olipop has expanded its seasonal range with the launch of Caramel Apple, a limited-edition prebiotic soda inspired…...
Coke recycling push encourages consumers to share bottle 'slam dunks' on social
3+ day, 10+ hour ago (38+ words) Campaign UK Coca-Cola is encouraging consumers to "slam dunk" their empty Coke bottles into recycling bins in an integrated campaign led by a 30-second TV ad....
The Pepsi-Publicis shake-up exposes an oligopoly of advertisers' own making
3+ day, 15+ hour ago (84+ words) Campaign UK When a holding company can decline Coca-Cola after being handed the Pepsi account without the margin-crushing rigmarole of a competitive tender, it is evidence that the power balance has tilted, writes Darren Woolley. ✓ Unrestricted access to our most…...
Coca-Cola taps family celebrations to mark 75 years in Nigeria
3+ day, 23+ hour ago (471+ words) Coca-Cola Bets on Bigger Bottles as Nigeria Cost Crunch Tests Consumer Spending Coca-Cola is using weddings and other family celebrations to mark 75 years of its presence in Nigeria, taking its anniversary campaign into celebrations in Lagos, Port Harcourt and Kaduna....
Coca-Cola reimagines Queen???s???A Kind of Magic??? to launch its global music platform
4+ day, 6+ hour ago (25+ words) Coca-Cola reimagines Queen’s ‘A Kind of Magic’ to launch its global music platform Campaign UK Contact Customer Support at Welcome to the new Campaign site...
Coca-Cola revisits iconic Christmas poster art
4+ day, 12+ hour ago (27+ words) Campaign UK LONDON - Coca-Cola has revisited its iconic Haddon Sundblom artwork for its Christmas outdoor campaign, alongside a new TV spot....
Coca-Cola buys first emoji on Twitter with #shareacoke drive
4+ day, 14+ hour ago (39+ words) Campaign UK Coca-Cola has become the first brand to pay for an emoji on Twitter, with a picture of two Coke bottles clinking coming up when a user types #shareacoke....
Swiss brands thrive on stability as combined brand value reaches CHF148.8 billion | Press Release
5+ day, 1+ hour ago (686+ words) LONDON, 8 September 2026 – Switzerland’s most valuable brands continue to show resilience in an uncertain economic environment, where stability is becoming an increasingly valuable brand asset. The country’s top 50 brands increased their combined brand value by 4% to CHF148.8 billion in 2026, according to new…...