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News
Raul Lopez Designed The Cadbury Clutch To Prove Generosity Is Cool
2+ day, 11+ hour ago (405+ words) The LUAR founder created an insulated, crystal-covered clutch designed to keep chocolate close and ready to share. The result is an insulated, hand-beaded clutch made to carry Cadbury chocolate — and to make sharing it feel as chic as the bag…...
"Plush and character-led toys are particularly exciting to us": Kani Borjesson on brand plans for Lillen & Doris
2+ day, 19+ hour ago (908+ words) by Ian Downes Published 10.09.26 Kani Borjesson, author and creator of the Lillen & Doris stories, discusses licensing plans for the brand – and which categories feel a good fit. Can you introduce us to Lillen & Doris – their stories and universe? Lillen & Doris…...
Lite n’ Easy Taps Comedian Christian Hull In Social Campaign Via Ogilvy
3+ day, 3+ hour ago (466+ words) Lite n’ Easy is giving its healthy living credentials a lighter touch, enlisting comedian and content creator Christian Hull for a new Spring campaign via Ogilvy. The Australian meal delivery brand is looking to shake up the traditionally serious health…...
Grime meets the marketers: How to marry brands and subcultures without selling out
3+ day, 7+ hour ago (37+ words) Campaign UK As grime music pushes into the mainstream and the number of tie-ups between brands and artists increases, how can authenticity be preserved?...
Just Eat mimics Broadway in singing and dancing TV ad
3+ day, 7+ hour ago (36+ words) Campaign UK Just Eat is launching an epic musical extravaganza TV ad featuring a flying moped and introducing the slogan "The magical world of Just Eat"....
EXO Kai showcases striking ambassador photos for Y brand
3+ day, 14+ hour ago (11+ words) CHOSUNBIZ Chosunbiz...
Cars24 reimagines Vikram-Betaal to bring humour to car buying in new campaign
4+ day, 1+ hour ago (344+ words) Gurugram, India – Cars24 has launched a new campaign featuring its Chief Executive Officer, Vikram Chopra, as the wise King Vikram in a playful take on the iconic Vikram-Betaal folklore, bringing the familiar legendary characters into the world of buying and selling…...
Andy Wolf Is the Indie Eyewear Brand Betting on Europe
5+ day, 1+ hour ago (1230+ words) The Austrian brand is celebrating its 20th anniversary and is still using local production following its big Rihanna moment on the Cannes red carpet. For Andy Wolf, the rather “unsexy” reality of making glasses has become something of a competitive advantage....
Behind the brand: Freya Bickford of Solpardus, the natural swimwear brand making waves in the industry
2+ week, 1+ day ago (647+ words) “I think the ‘dreckly’ approach to life in Cornwall – dreckly being a Cornish word that refers to an unspecified time in the future – allows everything here to be done with more thought than is perhaps possible in the faster pace…...